@dcanalyst · Data Vizzer

I turn how people actually behave into data stories that change decisions.

Analytics, experiments and visualization that show what audiences really do, then make the decision obvious.

David Fields in a tuxedo, raising a glass
hi, I'm David

The magazine

D.C. Issue 01 is an 80-page print magazine that doubles as my CV: the résumé in words and then as data, eight data stories, how I work, an essay and the apps I build. The whole issue is online, page by page.

Holding a printed copy? The QR codes inside open the live stories.

Shoes of the Marine Corps Marathon

I filmed every runner who passed me at mile 21 of the 2026 Marine Corps Marathon and ran the footage through a shoe-ID program I built. Nike led with 25.6% of identified shoes, but its share fell from 42% to 18% as the field slowed, and the Nike Alphafly was the most-worn model.

October 2026. Watch the reel, then tap any brand to see where its runners were on the course.

Swingboard

Thirteen what-if chapters for the November 3 midterms, played out race by race on the maps nine states redrew for 2026: the Iran war’s $4 gas, the Canada trade fight, abortion bans, Latino and young voters, federal job cuts. The finding that runs through all of them: one shock moves the House, but it takes several at once to move the Senate.

October 2026. Real Census electorates in every district; click any race to see it county by county.

Open Spots

I read the public booking schedules of 42 Arlington studios every hour for a week, then rebuilt each day as a 3D world. Every figure is a real booking, every empty mat an open spot. Classes ran 45% full; [solidcore] holds 7 of the 10 hardest to book.

October 2026. Walk the floor, sort by gym, open any class, or switch to the seat map.

EFL Table

Every week I simulate the rest of the Championship season 10,000 times from the live table, the remaining fixtures and the bookmakers' odds. Every club gets a projected finish, every fixture a prediction.

2026–27 season, updated weekly. Compare four ways to call the final table, or open any of the 24 team pages.

The DC Half, decoded

I filmed the race from the sidewalk, taught a vision pipeline to name thousands of shoes, pulled the results apart, then rebuilt the whole race as a replay.

Two are Instagram-style stories: tap or swipe on a phone, arrow keys on a desktop. The replay is a live map.

David Fields at his desk
at the desk

Ideas are powerful. Opinions are dangerous. Everyone needs to show the data.

I'm David, a data vizzer in Alexandria, VA. Ten years of analytics for organizations from the National Aquarium to the White House; these projects are what I build on the side.

Let's make the case with data

Dashboards, analytics, experiments or a data story like these. Tell me what you're trying to decide.

Email
David@dcanalyst.com
Phone
202.602.9444
Based in
Alexandria, VA. Remote-friendly.
Replies
Within 24 hours.